Buddie Sponsorship Increased
 

Mobile phone company Econet Ezi Cell Lesotho will sponsor the premier, the Top Four as well as the first, second and third division league tournaments for the next three years.

Econet Ezi Cell Lesotho and the Lesotho Football Association (LEFA) signed the agreement on August 19. The tournaments will be sponsored by Buddie, a brand of Econet Ezi Cell, for M500 000.

 Econet Chief Executive Officer Mr. Elvis Gwanzura said they are committed to making a contribution in developing football in the country, as the biggest and most loved sport in the country.  Besides being the biggest sport, soccer also provides entertainment, employment and can be used to create friendship among the different cultures, he said.

“Even though football is all about competition, at the end of the match friendship remains, no matter who has won.”  

LEFA CEO Mr. Kholoang Mokalanyane applauded Econet for renewing the sponsorship contract. The company has shown commitment towards developing soccer in the country and urged all the game’s lovers to support the company to enable it to continue sponsoring it.

Mr. Mokalanyane emphasised the need for a disciplined premiership league, saying no one would like to be involved with a disorganised organisation.

The new premiership season is expected to commence sometime in September.

22 August 2005

  source: LENA